Designing and Managing a Research Project :
Polonsky, Michael Jay.
Designing and Managing a Research Project : A Business Student's Guide / Michael Jay Polonsky, David S. Waller. - 2nd ed. - New Delhi : Sage Publications India Pvt Ltd; 2013. - xiii, 279 p. ; ill. ; 26 cm.
Includes bibliographical references and index.
Introduction -- Choosing a topic -- The role of the supervisor -- Group dynamics and the role of conflict -- Ethical considerations -- Planning the research project -- Literature review -- Data gathering -- Qualitative data analysis -- Quantitative data analysis -- Establishing recommendations -- Presenting the results -- Writing the report -- Oral presentations -- Concluding remarks.
9781412977753 (pbk. : acidfree paper) 1412977754 (pbk. : acidfree paper) 9788132105770
2010015052
Business--Research--Methodology.
HD30.4 / .P65 2011
M03 / P767
Designing and Managing a Research Project : A Business Student's Guide / Michael Jay Polonsky, David S. Waller. - 2nd ed. - New Delhi : Sage Publications India Pvt Ltd; 2013. - xiii, 279 p. ; ill. ; 26 cm.
Includes bibliographical references and index.
Introduction -- Choosing a topic -- The role of the supervisor -- Group dynamics and the role of conflict -- Ethical considerations -- Planning the research project -- Literature review -- Data gathering -- Qualitative data analysis -- Quantitative data analysis -- Establishing recommendations -- Presenting the results -- Writing the report -- Oral presentations -- Concluding remarks.
9781412977753 (pbk. : acidfree paper) 1412977754 (pbk. : acidfree paper) 9788132105770
2010015052
Business--Research--Methodology.
HD30.4 / .P65 2011
M03 / P767