TY - BOOK AU - Bull, Andy AU - Bull,Andy TI - Multimedia Journalism: A Practical Guide SN - 9780415478236 U1 - M70 PY - 2010/// CY - London PB - Routledge N1 - includes index and biblioraphy; part A Getting started chapter one Essentials of writing a news story chapter two Creating a publishing platform chapter three Still pictures chapter four Audio and podcasting chapter five Video part B Building proficiency chapter six Writing news stories and reporting live chapter seven Publishing platforms for live reporting chapter eight User-generated content and email bulletins chapter nine Publishing platforms for user-generated content and email bulletins chapter ten Still pictures and audio chapter eleven Video part C Professional standards chapter twelve News stories, features and in-depth packages 315 chapter thirteen Sub-editing, search engine optimisation and proofreading 371 chapter fourteen Publishing platforms for advanced multimedia storytelling 402 chapter fifteen Still-picture editing and telling stories through multiple still photographs 429 chapter sixteen Editing and presenting audio and video news bulletins and longer magazine-style programming 443 chapter seventeen The future: Web 3.0 464 chapter eighteen Getting a job as a multimedia journalist 474 ER -