Anthropology and Mass Communication Media and Myth in the New Millennium
- New York Berghahn Books 2008
- 321p
includes index and biblioraphy
Chapter 1 Mass Mediations Chapter 2 Whatever Happened to the Anthropology of Media? Chapter 3 Media Texts Chapter 4 The Power of the Text Chapter 5 Media as Myth Chapter 6 The Ethnography of Audiences Chapter 7 The Ethnography of Media Production Chapter 8 . Cottage Culture Industries Chapter 9 Mapping the Mediascape Chapter 10 Mediated Worlds