Socialnomics How Social Media Transforms the Way We Live and Do Business
- New Jersey John Wiley & Sons, Inc. 2009
- 265p
includes index and biblioraphy
1. Word of Mouth Goes World of Mouth 1 2. Social Media = Preventative Behavior 33 3. Social Meida = Braggadocian Behavior 43 4. Obama`s Success Driven by Social Media 61 5. I Care More about What My Neighbor Thinks than What Google Thinks 89