Persuade or Perish
- Boston Houghton Mifflin Company 1948
- 392p
includes index and biblioraphy
persuation or perdition...................3 The offensive in the mind...................10 The gathering of the attack.................21 Into the abyss.............35 Words are not enough............56 The art of being misunderstood...................83 Honesty is no handicap......113 The offensive gains pace..............143 The art of self-frustration....160 The strategy of persuasion...............186