TY - BOOK AU - Arackal, Francis AU - Arackal,Francis TI - Media and Society: A Study of Media, Economics, Human Rights and Sociology SN - 9789386516404 U1 - M70.1 PY - 2018/// CY - Bengaluru PB - Asian Trading Corporation N1 - includes index and biblioraphy; 1. Globalization of Media Global - Local Negotiation with Special Reference to India ...........1 2. Media and its Audience: Beneficiary or Victim ?.............23 3. Semiotics and Media Content.............43 4. Body in Media: Orans without body .....59 Ethical Dimensions of Investigative Reporting .......75 6. Mass mediated history ..86 7. Advertisement and the Identity of Women in India .........103 8. Social Media as a Tool of Political Communication .......114 9. Online media as a Tool of Resistance to the Suppressive tendencies of the Indian Government .........133 10. Development and Culture: Global - Local Negotiations .....160 11. Relevance and Application of Trickle-Down theory of Development in the Context of India ..........175 12. Communicating Development ideologies: A comparative study of UPA and NDA...........192 13. Ideology and Truth : Getting behind the clamour of Hindu Nationalism ....221 14. A brief Sketch of the Sociology of Hinduism ............248 15. World war I and the Pacifism of Gandhi ........268 16. Amartya Sen`s welfare economics and its Relevance for Indian Economy............291 17. Human Rights situation in India From 2000 to the Present ...........312 ER -