TY  - BOOK
AU  - Johnson, Kerry L
AU  - Johnson,Kerry L
TI  - Selling With NLP:  New Techniques That Will Double Your Sales Volume
SN  - 9781857880472
U1  - O66.2 
PY  - 2010///
CY  - London, Boston
PB  - Nicholas Brealey Publishing
N1  - includes index and biblioraphy; The Magic of Trust ........13  1. The Psychology of Buying and selling ......17  How people buy: Seeing your Client through your client`s Eyes...........21  Establishing Rapport: The key to big money ..........51  2. Creating magic : Techniques for a Successful sales Strategy .............69  Effective listening : The bottom line of Trust ......75  Verbal Techniques that build trust .............93  Mirroring: Building trust nonverbally ....111  Eliciting outcomes: Discovering your client`s Buying Strategy..........123  Pacing and Leading : Bringing your clients to the point of Buying .........141  Cashing objections: Turning a No Into a Sales opportunity .....165  Closing successfully : A matter of Attitude ........183
ER  -