Church, Market, and Media A Discursive Approach to Institutional Religious Change

includes index and biblioraphy

The Study of Religion and Markets ...........2 The Study of Religion and Media ................7 A Discursive approach to Social and Institutional Religious Change ...........8 Main Focus and Material ..........12 Structure of the Book ............15 1. Theoretical and Analytic Framework Discourse analysis and the Study of Social and Religious Change ..................19 Discourse Analysis as Method ...........25 The Discourse of Social Institutions and Organizations ............30 The Technologization of Discourse ...............34 Marketization and Social, Cultural, and Religious change .......39 Mediatiazation and Social Cultural and Religious Change ..................54 2. Application and Cases The Marketization and Mediatization of Institutional Christian Protestant churches ..................75 Mainline protestant churches in the United States .........78 The church of England in Britain : Resourcing the Future .........98 The Nordic Context: Civil Service and Effectiveness .....109 Discourse and Beyond : Marketization and Mediatization within the Evangelical Lutheran Church of Finland ........121 The Current state of the ELCF..........123 Marketization State of the ELCF..............123 Mediatization and New media discourse within the ELCF..................136 Beyond discourse : Organizational Mediatization within the ELCF.............143